KitchenAid collaboration with Australian model Alemais sparks frenzy

Cult cookware model KitchenAid has collaborated with an iconic Australian clothier to create a restricted version vary that’s so in style, the waitlist is large.

Lesleigh Jermanus and her model Alemais have redesigned the model’s iconic Stand Mixer, giving it a brand new look that’s synonymous with the style designer’s model.

The stylish gadget, which is priced at $1299, incorporates a “Mineral Water blue” machine paired with a ceramic bowl in a showstopping Alemais-designed print.

There’s additionally a KitchenAid x Alemais tablecloth within the unique collaboration.

Alemais’ design workforce drew heavy inspiration from the long-lasting phrase “house is the place the guts is” to deliver the elevated kitchenware to life.

“Like many people, the kitchen is seen as the guts of any residence; the place the place household, buddies come collectively. Crammed with pleasure, laughter and naturally meals. These are the weather we have fun and cherish most in life,” the Aussie model mentioned in a press release.

In the meantime KitchenAid, which celebrated 100 years in enterprise in 2019, described the partnership as a “world first”, including: “It’s a murals that finds its place on the coronary heart of your property.”

Social media customers have been fast to reward the “gorgeous” design, as buyers clambered to get their fingers on the benchtop machine, with over 5000 signing as much as purchase the merchandise on-line.

“Omg omg omg,” one wrote.

“That is beautiful,” one other agreed.

As one declared: “Oh my goodness! Essentially the most stunning factor I’ve ever seen.”

KitchenAid is without doubt one of the greatest names in home equipment, incomes cult-status for its cute colors and desirability.

Alemais is a model that has gone from strength-to-strength, having not too long ago been proven at Australian Style Week.

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